An online campaign aimed at recruiting new students for Belgiums foremost university, the Katholic University of Louvain (K.U.L). In a series of 4 clips, discussions between parents and children regarding the clichés of student life (partying hard, sleeping in, skipping class) are ironically countered by having them scientifically explained by KUL’s own professors…. in favor of the students.
- director of photography
Pieter Van Alphen