After winning “Devos Lemmens” (DL) as a brand new account, agency LDV United was eager to continue working with the brand’s 2 iconic radio-voices and take them to the next level.
In this campaign, a new brand “claim” is being introduced: “Dat is “m!” thus formulating the answer to the key-question: which sauce-brand is (still) the tastiest?
Dedsit produced 2 TV-commercials of 25” : one for their mayonnaise and one for their andalouse.
Continental Foods Belgium
- director of photography
Philip Van Volsem